Icing drive google free#

This means that if you’re creating ways for your customers to find value in you, then you’re spending your time wisely. Your goal should be to continue to create valuable content for your customers. If you continue to check everyday to see if your keyword has bounced up to the top placement, you’re wasting your time. The importance of rankings really only become important once you start receiving organic traffic from the specific keywords. We’re not discounting that you need to be ranked to build a certain type of traffic.

Icing drive google free#

Over the years, we’ve been taught that if you’re ranked #1 for a bunch of keywords then you’ll get free traffic and potentially clients. It’s important to realize that many of us have built a business without having a #1 Ranked keyword in Google. Ask yourself, “What have I done to build this business?” Getting ranked on Google may not be on the top of your list. If you’ve been in business then you probably have strong following of clients that have identified you as an expert. This is another great way to distribute your messaging and build relationships.

Have you ever felt like you don’t have anything to share on your social media channels? A simple way to begin populating your channels is by sharing your content from your blog and guest blogs. The beauty of this is that your content now has a variety of places to live online. Social media and search engines have been moving closer and closer to one platform over the past couple of years. Many of our clients find that they are better at telling us their content instead of writing it which is where we get the term “ kickoff posts” from. If you continue to blog actively, you will begin to see the fruits of that through search engine placement.ĭevelop a steady posting schedule and you will be able to find your groove in no time.

The freshness algorithm by Google was established to look at “fresh” content on the web. You potential customers are searching for your content each day and you need to make sure that you’re creating it for them. Create Kickoff Post on Your WebsiteĬontent marketing is continuing to be a way Google looks at your website to establish you as an authoritative website. When you can combine guest blogging with consistent kickoff posts on your own blog, you will begin to see the cycle of new traffic, a higher authority website and potentially new clients. It is also a great way to say “I’m not hogging all of my content just for myself”. Guest posting is a way to build authority and drive traffic from someone elses platform. Your expertise has gotten you to where you are now in your career - But perhaps your website is not currently getting you a high amount of readers to hear your thoughts. In our recent blog post, we highlighted just what Google is doing each month to make ranking just that much harder and how Google’s Algorithm is affecting your site right now.Īre you designing a strategy around getting ranked or building authority? This question is also the answer - Building authority will lead to getting ranked! 5 Ways to create a REAL Search Strategy 1. Getting ranked in Google is certainly an important part of a digital marketing strategy, but it’s only a part. InboundHound, a search marketing blog, recently posted a blog titled “ 1st page in Google: a bonus, not a business model“.